Walmart (via Cella)
Arianna currently works for Walmart on the electronics, toys and seasonal (ETS) team. She works on an array of things from email, app and site assets to art direction, brainstorming, and branding. She helped with the creation of Walmart’s newest furry friend, Lil’ Roy, who debuted in the 2024 toy catalog.
SOME EMAIL EXAMPLES
SAME PAID EXAMPLES
HH Global for Grow with Google
With the Grow with Google team, Arianna worked on a wide variety of content for many different teams within Grow. From newspaper ads, digital ads, event signage, illustrations, decks, booklets, to reports and more.
EXAMPLES
BOOKLETS AND REPORTS
WORK IN THE WILD
HH Global for Google Fiber Webpass
During her time on the Google Fiber Webpass team, Arianna helped create ads, direct mailers, and invites that tended to be playful and utilized fun colors. Arianna took her first dive into animation and digital illustration.
STATIC EXAMPLES
ANIMATION EXAMPLES
DIRECT MAILERS EXAMPLES
American Giant
At American Giant—a clothing company who focuses on creating garments start to finish in the USA—Arianna’s main focus was on creating all the company’s email campaigns. It was one of AG’s main ways to generate revenue as it had only one brick and mortar store at her start there. She also assisted with the quarterly catalog and with store signage and invites for events that were held in the AG SF store’s gallery space.
EXAMPLES
Willie’s Superbrew
Willie's Superbrew is a hard seltzer powered by superfruits. Arianna worked at Willie’s Superbrew as they were going through a rebrand which including a renaming. They were trying to keep their loyal customer while also gaining new ones. Arianna helped create collateral of various sorts and to make their branding more concrete.
EXAMPLES
Boston Beer Company
At the Boston Beer Company Arianna balanced creating many different forms of collateral for multiple brands (Samuel Adams, Angry Orchard, Twisted Tea, Truly and more) which all had their own distinct brand guidelines. Arianna was the go to person for any rush projects and was able to finish up to 60+ asks a day.